ERA Gallo & DeCroce Realtors Affiliate With Coldwell Banker Residential Brokerage

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Assemblywoman BettyLou DeCroce

MORRIS COUNTY — Coldwell Banker Residential Brokerage in New Jersey and Rockland County, New York is proud to announce that the revered Morris County company of ERA Gallo & DeCroce Realtors, owned and operated by Assemblywoman BettyLou DeCroce and the late Assembly Leader Alex DeCroce, has affiliated with the company.

“Gallo & DeCroce has been an independent agency proudly serving this region for decades. We knew we eventually needed to change the structure of the company, and we felt that aligning with Coldwell Banker NRT, an established brand that has been serving the Morris County community for a long time, would allow us to continue the level of service we have always provided people in this area, “ said BettyLou DeCroce. “I’m happy to announce that we will remain in Morris County and continue to serve Morris, Sussex, Essex and Passaic counties, specializing in Parsippany-Troy Hill Township, where the company started 40 years ago. I’m also proud to announce that Paul Johannesen, the Broker of Record for Gallo & DeCroce, will continue the legacy of our agency through the Gallo & DeCroce Team at Coldwell Banker.”

The Gallo & DeCroce Team already has begun serving their residential real estate clients based out of the Coldwell Banker Residential Brokerage office located at Route 46 and Crane Road in Mountain Lakes. The office is managed by branch vice president John Barr. The Parsippany building where Gallo & DeCroce operated from its very beginning continues to be owned by BettyLou DeCroce.

“BettyLou has a long history of serving Morris County communities, both as a real estate agent helping clients to achieve their dreams of homeownership and as a public official. I am excited to invite her and the agents of ERA Gallo & DeCroce Realtors to Coldwell Banker,” said Hal Maxwell, president of Coldwell Banker Residential Brokerage in New Jersey and Rockland County, New York. “This team’s residential expertise and strong local network, now backed by Coldwell Banker, will allow them to continue their exceptional service and strengthen our position in housing markets throughout the Morris County area.”

Gallo & DeCroce has always seized opportunities to expand its footprint and was one of the first agencies to become part of ERA, which is a sister company to Coldwell Banker NRT under parent company Realogy. This lends consistency to the Gallo & DeCroce Team affiliation.

“I am certainly comfortable with Gallo & DeCroce’s continued affiliation with the Realogy family of companies,” said BettyLou DeCroce.

Gallo & DeCroce was formed in 1970 when Dean Gallo and Alex DeCroce assumed control of a real estate business started in 1940 by Gallo’s father. The two men continued to operate the real estate agency out of the same Parsippany building where it remained until this year, as they embarked on lengthy and significant political careers that lead them into key New Jersey leadership positions.

Dean Gallo had served on the Parsippany-Troy Hills Township Council and the Board of Morris County Chosen Freeholders before being elected in 1975 to the General Assembly, initially serving the 24th District until it was redrawn and became the 26th District in 1981. He continued to win re-election to the Assembly until 1985, when he joined the U.S. House of Representatives, NJ-11. He served in Congress until his death in 1994. Alex DeCroce, a former Morris County freeholder who became an Assemblyman in the state’s 26th Legislative District in 1989, ascended to become Republican minority leader in 2003 and was New Jersey’s longest-serving Assembly member when he died in 2012.

BettyLou DeCroce became a partner at Gallo & DeCroce upon Gallo’s death in 1994 and she became president after her husband’s passing. She also was elected to serve in her husband’s 26th District Assembly seat, and she has been re-elected repeatedly to retain the seat since 2012.

BettyLou DeCroce also is president of ABL Holding Company, LLC, a home consulting and investment company. With Alex DeCroce and Paul Johannesen, she also was a partner in ABP Construction in Morris County. Betty Lou has been honored as one of the 50 Best Women in Business by NJBIZ and was a NJ Monthly Magazine finalist for Leading Woman Entrepreneur and Business Owner. She was also chosen to participate in The Emerging Leaders Program at the University of Virginia’s Darden School of Business Administration.

“BettyLou DeCroce and her Gallo & DeCroce Team of agents headed by broker and salesperson Paul Johannesen exudes a passion for real estate and dedication to their clients which perfectly align with the standard of excellence upheld by Coldwell Banker Residential Brokerage,” said Barr, of the Mountain Lakes office. “We are looking forward to watching The Gallo & DeCroce Team expand their existing business in new and strategic ways.”

Coldwell Banker Residential Brokerage is not affiliated with any political party or the BettyLou DeCroce campaign.

About Coldwell Banker Residential Brokerage

Coldwell Banker Residential Brokerage in New Jersey and Rockland County, New York, a leading residential real estate brokerage company, operates approximately 50 offices with nearly 3,700 affiliated agents. Coldwell Banker Residential Brokerage is part of NRT LLC, the nation’s largest residential real estate brokerage company in sales volume. For more information, click here.

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Frank Cahill
Publisher of Parsippany Focus since 1989 and Morris Focus since January 1, 2019 both covering a wide range of events. Mr. Cahill serves as the Executive Board Member of the Parsippany Area Chamber of Commerce, President of Kiwanis Club of Greater Parsippany Foundation, Vice Chairman of Parsippany-Troy Hills Economic Development Advisory Board and Co-Host of Focus on Business, Cable TV Business Show.