MORRIS COUNTY — Leslie T. Bensley, who built the Morris County Tourism Bureau from a mere idea in 1997 into a driving economic force in the region, was honored by the Morris County Board of County Commissioners upon the announcement of her retirement as Executive Director of the agency after 24 years.
Commissioner Director Stephen H. Shaw presented her with a framed Resolution of Honor on behalf of the board, followed by state Sen. Anthony M. Bucco, who issued a state honor during the board’s public meeting.
“We are forever indebted. You put Morris County on the map and helped the local economy. It is phenomenal what you have done. Once again, on behalf of this board, and all the residents of Morris County and all the people who visit Morris County, it’s my privilege and honor to present you with this resolution, and to thank you,” Shaw said.
The Beginning
Bensley has been at the helm of the Tourism Bureau since it opened its doors across the street from the historic Morris County Courthouse with the support of the board, then known as the Morris County Board of Chosen Freeholders, and particularly then-Freeholder Frank Druetzler.
“I am very humbled and honored to have been the executive director for nearly a quarter-century,” said Bensley, praising Druetzler for having the foresight to invest in the Tourism Bureau.

“I remember when Frank hired me in 1997, he did something so remarkable. He saved and salvaged tourism because when it had started before, it had petered out, and he felt it was too important to this county not to do something,” Bensley explained.
Shaw noted that Bensley initiated the Bureau’s efforts to promote Morris County’s exceptional historic, cultural and recreational opportunities, helping Morris County tourism to grow four-fold and generate more than $2.3 billion in annual economic activity in 2019. The New Jersey Division of Travel and Tourism estimates the county averaged 6.5 million annual visitors at the time.
Bensley initially focused on Morris County’s historic links to the Revolutionary War in luring visitors to the area through “heritage tourism.”
“That’s been my guiding star. That’s my loadstar. It says, tell the destination story,” Bensley explained. “No matter who else has American Revolutionary history, or Gustav Stickley history, or Thomas Nast history or the magnetic telegraph history, our story is unique to us. So as long as you are true to that, you will find an audience because it is worthy.”
Force of Nature
Bensley’s heritage tourism focus was so effective, she was appointed in 2010 to the Governor’s Task Force for Heritage Tourism, where she served as vice-chair and worked on the publication of the Heritage Tourism Plan for New Jersey. The document served as a roadmap for heritage tourism development throughout the state.
“Leslie is a force of nature. She can move anything, and she could probably solve climate change,” said Druetzler, who attended the meeting. “What was the visitor’s center before she came? In the lobby was a bulletin board with some flyers on it. That was it. … Morris County is really the true capital of the American Revolution and she made people realize that.”
Number One Cheerleader
Bucco referred to her as “the number one cheerleader of Morris County.”
“Not only did you represent millions of people that were coming into the county, but billions of dollars in economic revenue that your office helped to generate around the county — and that is so important for the economic growth of this area,” Bucco said. “So tonight I’m honored to also present a Senate and General Assembly Citation recognizing your work. I also have a Senate resolution which will be adopted on the floor of the Senate and the Assembly recognizing all of your achievements, so good luck and God bless you.”
The New Jersey Division of Travel and Tourism honored the Morris County Bureau of Tourism’s marketing campaigns on many occasions over the years. Bensley was additionally honored with the 2013 Award of Recognition by the New Jersey Historical Commission for her many years of support, advocacy, and promotion of Morris County’s history and historic sites.
A Tour of the Tourism Bureau
Under Bensley’s tutelage, the Bureau grew by creating a membership program and obtaining grants beyond the county contributions. She also established historic kiosks and walking tours, as well as destination signs to guide visitors, and frequently created public events to attract attention to Morris County’s historic locations.
During her tenure, Bensley also served as the Treasurer of the Advocates for New Jersey History, co-founded the Coalition of New Jersey Destination Marketing Organizations, and served on the boards of both the Crossroads of American Revolution Heritage Area and the New Jersey Travel Industry Association.
Bensley lives in Morris Township with her husband of 36 years, Charlie, with whom she had two children, Eliza and Sam. She said she plans to spend more time in retirement being a tourist as well as spending time in Morris County with a new addition to her family: grandson, Graham McKenzie Folsom.
Visit the Morris County Tourism Bureau website.










I arrived with a small group of friends, and we were made to feel immediately at home. Our server/manager, Tau, could not have been more cordial or welcoming. Service was prompt, attentive, and efficient. Water, menus, and cutlery were quick to arrive (interestingly, Thai cutlery generally consists of a fork and large spoon. The spoon is held in the right hand and used in place of a knife, and the fork helps to arrange the food on the spoon before bringing it to the mouth. As all ingredients in the dishes come already cut up, there is no need for a knife -of course, you can always use chopsticks), and we began to ponder over many mouthwatering choices. The menu was extensive enough to accommodate everyone’s individual tastes, so we were off to a good start. This is a BYOB, so I brought along some Thai LEO beer which perfectly complimented my dishes.
Our group started off by sharing several appetizers; Thai Spring Rolls (paw pia tod), fried thin wrappers, filled with carrots, cabbage, and bean thread noodles, fried to golden perfection and served with a sweet and sour dipping sauce; Shumai, minced shrimp and ground chicken wrapped in wonton wrappers and steamed till soft and fluffy and served with soy vinaigrette; Curry Puffs, puff pastry filled with curried chicken, caramelized onions, diced potatoes and served with cucumber relish on the side; and Wings, fried marinated chicken wings coated with enough honey-sweet chili sauce to stimulate your taste buds.
I settled on the Crying Tiger เสือร้องไห้ (seua rong hai); grilled marinated beef steak (flank steak) served with Tamarind chili dipping sauce. The steak was cooked a perfect medium as ordered, and the presentation was beautiful, it was moist, juicy, and savory. The steak came on a bed of lettuce and shredded carrots, and the Jaew sauce (on the side) was a spicy, savory, tangy, aromatic, pungent sauce that really made the steak pop. The exquisite dish that I would gladly have again. Take note, Thai food, though known to be spicy does not have to be. There are plenty of sweet and salty alternatives. Your server can help you with your decisions if you are new to this cuisine. I personally like very spicy food, but I ordered my meal “spicy” since it was my first time at this restaurant. It certainly had a mild kick but next time I will be going with the “X-spicy.” This restaurant offers your meal with No Chile, Mild, Spicy, X Spicy, and Thai Spicy. Do not go with the Thai Spicy unless you know you can really manage fiery hot food.
Topping it all off, the house treated us to a Mango with Sticky Rice dessert. I love mango’s and I love sticky rice, so I do not think anything else needs to be said. I would say to someone not familiar that Thai food is like an exotic version of Chinese food. The two cuisines are similar in many ways. Give your palate a treat and give Thai a try, with its variety of dishes filled with thick noodles, fresh vegetables, chicken, lamb, goat, shrimp, and beef, all of which can be sweet, salty, spicy, or sour, I think you will be happy you did.


