EAST HANOVER — Exciting developments are underway at a property in East Hanover that formerly served as the North American headquarters of a renowned cookie giant. Kushner Real Estate (KRE) has recently initiated the construction of the initial phase of an ambitious redevelopment project. This marks the beginning of a significant transformation for the site. Stay tuned for updates on this major endeavor as East Hanover prepares for remarkable changes from KRE’s redevelopment efforts.
Valley View Park, a groundbreaking project by KRE Group, is set to rejuvenate approximately 74 acres of land along River Road and Deforest Avenue in a location that previously accommodated Mondelez offices. Having obtained approval from the East Hanover Planning Board in August 2021, the real estate company is embarking on a residential development featuring 548 units. This ambitious endeavor promises to bring the area new life and vibrant living spaces, marking a significant milestone for the community.
The initial portion of Valley View Park will consist of five four-story buildings set to include a mix of one- and two-bedroom residences, plus limited three-bedroom homes. The first phase will feature 239 units, 34 reserved for low- and moderate-income residents.
Valley View Park will eventually become part of KRE Group’s “Garden Collection,” including more than a dozen rental communities across the tri-state area. KRE Group President Jonathan Kushner said the project will impact the area.
“In supply-constrained markets like many towns in Morris County, new rental communities such as this one play an important role in attracting new residents and retaining existing residents, with a modern housing and lifestyle option at an attractive price point,” he said. “We’re excited to enter the East Hanover market and look forward to delivering a high-quality residential development to this well-located and desirable suburban community.”
Valley View Park will include a central clubhouse offering residents lifestyle amenities such as a community great room, party room with fireplace, fitness center, yoga room, and a children’s playroom.
Open-air amenities and landscaping details will complement the community and include a swimming pool, covered loggia with outdoor fireplace, BBQ grills, outdoor dining areas, an outdoor bar, outdoor televisions, firepits, a gaming lawn, a community garden, a dog park, children’s outdoor play area, and a community walking trail.
Valley View Park is the second Kushner-related development in East Hanover. Kushner Companies, a separate entity from KRE, broke ground last year on 72 Eagle Rock Avenue, a 265-unit township development slated for completion in early 2025.
